Your search engine optimization campaign has to include proper research of keywords. Wrong keywords can lead your website to doom because neither visitors nor search engines will be able to find your website. Follow these steps to conduct an efficient keyword research:
1.The targeted keywords should be properly identified. All the keywords should be in relevance with your online business. Brainstorm and compile a list of keywords that cover all of your products and services.
2.A tool for keyword research can be used. There are many such tools available in the market and can be used by you. These software options will be able to discover all the popular keywords used by visitors and you can select the ones that match your niche.
3.Evaluate the competition for all these keywords. Also see if ranking well amongst all these other sites is possible for you. This analysis will tell you how much effort you need to invest in a specific keyword.
4.Narrow down and shortlist those keywords that will help you within the competitive rankings. Monitor the conversion rate of each keyword and optimize them accordingly.
5.Design your web site and plan on how many pages you need to have depending on the keywords.
1.The targeted keywords should be properly identified. All the keywords should be in relevance with your online business. Brainstorm and compile a list of keywords that cover all of your products and services.
2.A tool for keyword research can be used. There are many such tools available in the market and can be used by you. These software options will be able to discover all the popular keywords used by visitors and you can select the ones that match your niche.
3.Evaluate the competition for all these keywords. Also see if ranking well amongst all these other sites is possible for you. This analysis will tell you how much effort you need to invest in a specific keyword.
4.Narrow down and shortlist those keywords that will help you within the competitive rankings. Monitor the conversion rate of each keyword and optimize them accordingly.
5.Design your web site and plan on how many pages you need to have depending on the keywords.
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