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Showing posts from October, 2010

Keyword research - Rinse, Wash, Repeat

There's no getting around it. Keyword research is an extremely important aspect of any search engine optimization campaign. If your site is targeting the wrong keywords and phrases, then neither the search engines nor your customers will ever find you.

The very process of keyword research can be broken down into the following phases:

1.Demolishing Misconceptions: One of the most common misconceptions or myths about conducting keyword research for a search engine optimization campaign is the false belief that you already know which words a customer would use to find your site. The truth is - You don't. Not without first doing some form of research.

2.Creating the list and checking it twice: The initial idea of keyword research can be daunting and time consuming. But you need to check the list thoroughly before reaching any conclusions.

3.Befriend the keyword research tool: Now that you have your list, the next step is to determine the activity for each of your proposed keywords.


Increase Targeted Website Traffic with Great Link Popularity Building Tips

Believe it or not, but link popularity building is going to be the trump card, for the foreseeable future. Nor are search engine algorithms going to place any less importance on link popularity. And this law will not change until HTTP gets replaced by a new protocol or the Semantic Web arrives. But what not many people are aware about, is that links are the easiest way for a computer program to determine the trustworthiness and importance of a page.

Present below is a list of great link popularity building tips, that can help increase the targeted website traffic:
Love for Lists: Create extensive resource lists for a specific topic. Create a list of the top 10 myths for a specific category. For example, the top ten myths of search engine optimization. Again, these are exceptionally easy to link to. Create a list of experts. If you impress the people that are listed well enough, the gurus may end up linking your site or saying thanks. Sometimes flattery is the easiest way to strike up a …

The Importance of Targeted Website Traffic from a Web Owners Point of View

As a website owner and an online entrepreneur, it is important to understand that your online business, unlike real time businesses, works 24/7. There is no shutting down time. Your business is always running at any given point of time. Even when you are asleep. So, this is why it is important to do everything in your limit to make your business work. First things first, capturing a steady flow of targeted website traffic is THE most important thing to do. The more targeted website traffic you receive, the stronger are your chances of earning more.

Internet traffic, as we all know, is never constant. There are either peak periods and then there are lull periods, depending on the varying time in different parts of the world. So picking up these highs and lows, and establishing a pattern is very important. Secondly, since the American market is largely dominant on the Internet, it is important to note that American Internet users largely influence most of the web traffic patterns. Make s…